Remarkable social media content and great sales copy are pretty much the same – plain spoken words designed to focus on the needs of the reader, listener, or viewer. (Brian Clark, Founder Copyblogger)
License: http://creativecommons.org/licenses/by-nc-sa/2.5/
When you enchant People, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight. (Guy Kawasaki, Former chief evangelist Apple, Co-founder Alltop.com)
License: http://creativecommons.org/licenses/by-nc-sa/2.5/
Increasingly, the mass marketing is turning into a mass of niches. (Chris Anderson, Author of The Long Tail)
License: http://creativecommons.org/licenses/by-nc-sa/2.5/
Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it. (David Meerman Scott, Marketing Strategist, Author of The New Rules of Marketing and PR)
License: http://creativecommons.org/licenses/by-nc-sa/2.5/