Market research – Weekly marketing quote 05/2012

You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new. (Steve Jobs, CEO Apple)

License: http://creativecommons.org/licenses/by-nc-sa/2.5/

Focus – Weekly marketing quote 51/2011

Remarkable social media content and great sales copy are pretty much the same – plain spoken words designed to focus on the needs of the reader, listener, or viewer. (Brian Clark, Founder Copyblogger)

License: http://creativecommons.org/licenses/by-nc-sa/2.5/

Useful content – Weekly marketing quote 48/2011

Instead of one-way interruption, Web marketing is about delivering useful content at just the precise moment that a buyer needs it. (David Meerman Scott, Marketing Strategist, Author of The New Rules of Marketing and PR)

License: http://creativecommons.org/licenses/by-nc-sa/2.5/